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Our Offices
Bangalore Office
Unit 101, OXFORD TOWERS 139, Kodihalli, Bengaluru Karnataka 560008
Toronto Office
111 Peter Street Suite 600, Toronto, ON M5V 2H1 Canada
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Microsoft azure partner
Transform your marketing strategy with autonomous AI agents that plan, execute, and optimize campaigns in real-time. Our models think, learn, and act independently to drive measurable ROI and customer engagement.
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At Pathnovo, we deploy intelligent marketing agents that combine predictive analytics, content generation, & autonomous decision-making to deliver personalized experiences at scale. These agents continuously optimize campaigns, adapt to market changes, and execute complex multi-channel strategies without manual intervention, ensuring your marketing efforts are always ahead of the curve.
The agent analyzes your business goals, market conditions, customer segments, and past performance data – then proposes campaigns with predicted ROI. You set guardrails (budget limits, brand guidelines, target audiences), and the agent operates within those boundaries. It's autonomous within constraints, not a free-for-all.
Multi-channel is the whole point. One agent orchestrates across email, social, paid ads, content, and SMS – adjusting spend and messaging in real time based on which channels are performing. It's coordinated, not siloed. A customer might see a social ad Monday, an email Tuesday, and a retargeting ad Wednesday – all part of one intelligent strategy.
The agent detects shifts through real-time monitoring and adapts immediately. If your audience suddenly cares about a new trend, the agent pivots messaging and rebalances budgets. It doesn't wait for a Monday morning meeting to adjust – it acts as conditions change.
Guard rails and human oversight. You define what's off-limits – sensitive messaging, risky audience segments, controversial topics. High-spend decisions or major strategy shifts might require human approval. It's collaborative autonomy, not reckless AI.
Absolutely. Every campaign generates data – what worked, what flopped, why certain segments responded. The agent analyzes these lessons and applies them to the next campaign. Your marketing gets smarter with every iteration, building institutional knowledge automatically.